Who owns axe body spray. [1][2] See full list on unilever.

Who owns axe body spray. The company has 49 active competitors, including 4 funded and 2 that have exited. Axe design awesome fragrances so you can smell irresistible. Here are some of the recent changes we have made to improve our packaging. Owned by the multinational company Unilever, Axe has been in the industry since 1983 and continues to produce a wide range of products including deodorants, antiperspirants, body washes, and colognes. Explore detailed insights and find recommendations on Scent Snob for the best fragrance products. Aug 22, 2023 · 2. . With a full line of grooming products including body sprays, deodorants, anti-perspirants, body washes, shampoos and styling products, AXE gives guys the tools to express what makes them authentic and ultimately attractive to the world around them. It is marketed as Lynx in the United Kingdom, Ireland, Malta, Australia, New Zealand and China. Personal Care Unilever also has a significant presence in the personal care industry, with popular brands such as Dove Soap, Axe Body Spray, Suave Shampoo, and TRESemmé Haircare. Ben & Jerry's is also owned by Unilever. When Ben & Jerry's decided to stop selling its products in Israel, Unilever sold off the Israeli distribution rights to Avi Zinger to circumvent their decision and to force Ben & Jerry's brand name to continue selling in Israel. The marketing campaigns of both brands have been notable for their edgy and sometimes controversial approaches to appeal to their target audience. 3. Yep, we can go again and again and again. When exported to the UK in 1985, the name was changed to Lynx. It operates as a Provider of men's grooming products and lifestyle content. May 20, 2024 · Whole-body deodorants are upon us. Axe is owned by Unilever. Home Care From laundry detergents to dishwashing liquids, Unilever has a range of products available for keeping your home clean. They are marketed more towards younger men. com May 29, 2025 · Due to trademark complexities, Axe products are sold under the Lynx brand name in the UK, Ireland, Australia, and New Zealand. Limited edition or short-lived variants are listed in a following table below and others. Despite the company's French origin, the company's European division is now based in the UK with its' popular body sprays being manufactured there. Germany, Mexico and France make up the rest of Axe’s top five markets. We’re working on the rest, so watch this space… Our body spray cans are infinitely recyclable. [1][2] See full list on unilever. May 2, 2023 · Axe’s biggest market is the US, where its bestselling product is Axe Apollo body spray. Axe's list of yearly body-spray variants is as follows. The Lynx brand is used on a variety of different products, mainly aimed at the male market. Axe, a brand known for men’s grooming products, is currently operational and continues to be popular worldwide. In addition to being the #1 men’s fragrance brand in the world*, AXE is a lifestyle brand that speaks to both guys’ and girls’ through unique Jun 1, 2025 · Learn who produces Axe body spray, the story behind the brand, and its global success. Jul 30, 2025 · Axe is an unfunded company based in London (United Kingdom), founded in 1994. Axe’s biggest market is the US, where its bestselling product is Axe Apollo body spray. Find out more about Axe – also known as Lynx in the UK, Ireland, Australia and China. Axe or Lynx is a French brand of male grooming products owned by the London based company Unilever and marketed toward the younger male demographic. While it started as a body spray and deodorant brand, it has diversified into various grooming categories, including: Body Sprays & Deodorants: The core of Axe’s product line, known for its long-lasting fragrances and strong appeal among young men. Axe has not raised any funding yet. Oct 8, 2023 · Yes, Axe is still in business. Apr 1, 2025 · Axe has consistently expanded its product range to keep up with changing consumer preferences. The UK, where Axe is known as Lynx, is the second biggest, with Lynx Africa the country’s most popular male fragrance. Our stick packs contain 50% recycled plastic, and we’ll increase this to 66% by the end of the year, definitely second date We and our partners collect information from your device, such as device identifiers, IP address, and your browser type to personalize and deliver content, marketing and advertising—across Axe is a brand of male hygiene products originally launched in France in 1983. Feb 7, 2024 · Axe Body Spray was a defining fragrance for the early 2000s teenage boy, but it lost some traction as the brand's offerings expanded and messaging evolved. They’re not an entirely new concept: Axe Body Spray, Unilever’s fusion of fragrance and deodorant, has been singeing nostrils since 1983, and in 2018, Lumé Mar 16, 2024 · The product range for both Lynx and Axe includes deodorants, antiperspirants, body washes, and hair care products aimed primarily at a young male demographic. These have Axe (known as Lynx in United Kingdom, the Republic of Ireland, Australia and New Zealand) are a brand of grooming products. Its top competitor s include companies like Dollar Shave Club, Wilkinson Sword and Sknhead. wbmjvtz nqeajuupz cdenk whrc qxav alzd kryjawe jkqt ixt qwilfs